Benefits of joining AMA UT
Why join AMA UT? We believe that AMA is an awesome asset for everyone. Through AMA, you will gain access to professional contacts, networking opportunities, leadership positions, and much more. Most importantly, we are continuing our successful resume book, in which the resumes of our top ten members will be posted and distributed to various companies that AMA UT comes into contact with.
Here are some of the events that AMA UT hosts:
Our general meetings, held generally every other week, host professional speakers from various companies, both local and nationwide, that talk to our members about specific marketing fields and backgrounds, their particular job industry, and their companies from a personal professional standpoint. The speakers also give our members excellent insight to marketing experiences and career paths. We have featured speakers from BMW, General Mills, Fleishman-Hillard, British Petroleum, the San Antonio Spurs, Whole Foods, Neiman Marcus and more!
Each fall, AMA UT proudly presents Marketing Week, a celebration of all things marketing. This year we are excited to welcome Novartis Pharmaceuticals, Phillip Morris, Whole Foods, and Dell. We cap off the week with a social that brings together all the AMA members for a smashing good time!
Professor Preview is an informative event designed for marketing and undecided business majors. The purpose of Professor Preview is to give students the opportunity to meet future marketing professors and ask questions related to their courses, teaching styles, and interests.
We feel that every student who attends this event will be able to make more informative decisions regarding which marketing classes are suitable for him/her. Additionally, AMA's Professor Preview even helps students discover the many different aspects of Marketing.
Mentorship Program is an event that bridges the gap between students and AMA Austin professionals. AMA students from the University of Texas at Austin, St. Edwards University and Texas State are paired up with local professionals working in various marketing fields. This is a great event that lets you, the student, network one-on-one with someone in an industry that interests you!
AMA UT also gives back to the community by participating in community service events. In the past few years, we have volunteered at places and events such as Susan B. Komen's Race for the Cure, Longhorn Halloween, Freescale Marathon, the Ronald McDonald House and more. Additionly, in 2006 we partnered with the University Poker Society to put on a charity poker tournament that raised money for the American Cancer Society. AMA UT also hosted a basketball tournament that raised money for Dress for Success, a local Austin charity. In addition, we host socials that allow us as an organization to network among both students and professionals.
Finally, we have special events designed for students interested in marketing. For the past two years, we have held the AMA/Apple Case Competition, in which the winning team gets a set of iPod Nanos. AMA UT also sponsors events such as mock interviews and workshops. In the past, we have partnered with Shurgard Self-Storage to work on a semester-long project designed to develop and implement a marketing strategy for targeting campus students about the awareness and benefits of storage units located in Austin. Five years ago, a team of AMA students participated in a marketing campaign for the (then) new Honda Element. We did so well that we went on to present our campaign to Honda executives in California. One of the members actually works for Honda today! As you can see, we present our members with many exciting opportunities that serve to enhance and enrich their academic learning experience at the University of Texas at Austin.
How do I join?
Anyone interested in joining AMA UT is welcome! We are open to all majors who are students at the University of Texas at Austin. If you want to be a part of AMA UT, please come check out one of our meetings! There is more information on the home page of our website. There, you can talk to AMA members and officers and find out if this is the right organization for you. Also, you can pick up one of our membership packets, which has more details and information about our club.
A year-long membership in AMA UT is $85. This sounds like a lot, but keep in mind that AMA is a national organization, and half of those dues actually go to the national chapter. Although it sounds pricey, what this means is that your membership in AMA is nationally recognized. As a national AMA member, you are given access to their website and resources at www.marketingpower.com. In addition, you will receive a quarterly publication from AMA with the latest marketing news. For an extra $5 ($90 total), you can also acquire membership to AMA Austin Professional Chapter, which holds monthly events and luncheons.
We hope you will be interested in learning more of what AMA has to offer! Please e-mail our VP Membership at michael.yang@bba06.mccombs.utexas.edu for more information, or stop by one of our events. We can't wait to hear from you.
